Since Pinterest is relatively new, it is important for businesses to understand how it can be used as a benefit to their marketing plan. In this podcast, Beth Hayden explains how Pinterest can drive traffic to your blog, website and other social media sites. This podcast was extremely helpful to me in that it gave me some clear ways to better incorporate Pinterest into TNT Camp’s social media plan. For example, by adding links to pictures I “pin,” I can lead people back to our website, Facebook page, etc. as well as sites of our sponsors and presenters.